Luis Martins

Director of the Herb Kelleher Entrepreneurship Center | Herb Kelleher Chair in Entrepreneurship | James B. Goodson Professor of Business

Research Areas: Strategic Cognition; Entrepreneurship; Innovation; Organizational Change; Diversity in Organizations

Luis L. Martins is the Director of the Herb Kelleher Entrepreneurship Center, the Herb Kelleher Chair in Entrepreneurship, and the James B. Goodson Professor of Business at the McCombs School of Business at The University of Texas at Austin. He earned his Ph.D. in Management from the Stern School of Business at New York University. Prior to joining UT Austin, he was on the faculty of the College of Management at the Georgia Institute of Technology, and before that at the School of Business at the University of Connecticut.

Dr. Martins conducts research on the cognitive underpinnings of entrepreneurship, innovation, organizational change, team dynamics, and work performance. His research has appeared in several top management journals, and has been covered in major newspapers such as the New York Times and the Chicago Tribune.

Dr. Martins teaches strategic innovation and entrepreneurship, change management, leadership, and managing teams in the McCombs School’s full-time and professional MBA programs, and is a popular instructor on these topics in its executive programs. He has won several teaching awards, including the Jim Nolen Award for Excellence in Graduate Teaching, the Houston MBA Professor of the Program Award, the Joe D. Beasley Award for Teaching Excellence in the MBA Curriculum, and the Fawn and Vijay Mahajan Teaching Excellence Award for Executive Education, at the McCombs School of Business, and is routinely on the Faculty Honor Rolls of the Full-Time MBA Program as well as the Working Professionals MBA Programs in Austin, Dallas, and Houston.

His consulting and executive development clients include Accenture, AT&T, BBVA Compass, Coca Cola, Dun & Bradstreet, Essilor, FBI Crime Labs, General Electric, Lockheed Martin, Lower Colorado River Authority, McKesson, NASA, National Instruments, Petrobras, Samsung, SXSW, Waffle House, and WEG Electric.
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